Book Buster: Will a book really make clients call you?
Jul 22nd, 2011 | By Kristen Eckstein | Category: Book Busters, Kristen!Welcome to the first “Book Buster” post. The place where I call out unethical or misleading promotions, activities and information in business practices and the publishing industry, so hopefully you won’t fall into “easy button” traps. I got this promotion for a webinar in my Inbox yesterday: You know the advantages of having a book [...]
